We are hiring a motivated and results-oriented Marketing Specialist to join iCareer team. In this role, you will play a crucial part in developing and implementing marketing strategies that enhance our brand visibility and contribute to our goal of providing high-quality educational solutions to our valued customers.
Responsibilities:
Develop and execute comprehensive marketing plans to promote programs and services.
Manage social media accounts and create engaging content to enhance brand visibility.
Analyze market trends and competitor activities to identify new opportunities for growth.
Collaborate with the teams to create promotional materials and campaigns.
Monitor and report on the effectiveness of marketing initiatives and adjust strategies as needed.
Conduct market research to better understand customer needs and preferences.
Assist with organizing and promoting educational events, webinars, and workshops.
Requirements:
Bachelor's degree in Marketing, Communications, or a related field.
1-3 years of experience in marketing.
Strong verbal and written communication skills, with particular attention to detail.
Proficiency in digital marketing tools and platforms, including Google Analytics, social media channels, and email marketing software.
Experience in content creation, including copywriting and graphic design.
Ability to work collaboratively in a team environment and handle multiple projects simultaneously.
Strong analytical skills and a data-driven mindset.